Business Brain Food (general)

From immigrant to $50 million a year Entrepreneur with Martin Martinez

A few years after arriving in Australia with less than $3,000, Martin Martinez completed High School before pursuing a career in corporate Australia. After quickly realising that working for someone else wasn't right for him, he left his job to help his parents manage a dwindling French Patisserie which he helped turn around within a few months.

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Martin’s next challenge was to find the capital to start his own business. Returning to the corporate world at Star City Casino where Martin rapidly moved up the ladder. Within a couple of years he was asked to play a key role in the installation of poker on the casino floor. This experience gave Martin the impetus to launch the Australian Poker League in 2005 which became the world’s largest poker franchise with over 120 territories in two countries, generating over $50 million a year in revenue!

In this interview, Martin shares with you not just his story of success, but also his few years following the sale of his multi million dollar company where he suffered losses and struggled to make his businesses fly.

In this episode of Business Brain Food you will learn:

** Why you should trust your gut

** How being honest with yourself will make you money

** How luck can often be a factor of success

** How to manage creditors if you have cash flow issues

** Why tenacity is vital for you as an entrepreneur

Resources mentioned in this episode:

** www.entrepreneurcard.com.au

** http://au.linkedin.com/in/martinmatinezau

** martin@entrepreneurcard.com.au - mention the BBF Podcast for a special membership rate.

** Bottlerocket Combo (Rob Turner and Ian Dittman). If you want to buy their CD you can email Rob Turner robturner@ozemail.com.au

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    Do you have a question for the Ben?

    If you are listening to this or any other of the Business Brain Food Episodes and have a burning business, sales or marketing question, then let Ben know. Simply record your question by clicking on the tab to the right of the screen or submitting the question via the form on our contact page and if selected, we will answer it in an upcoming podcast.

    Until next time, have a profitable day!

    Cheers, Ben Fewtrell

Direct download: BBF008_Martin_Martinez_shares_his_Story.mp3
Category:general -- posted at: 12:00pm AEST

Mastering Linkedin with Alex Pirouz

In this episode of Business Brain Food we talk to Alex Pirouz from Linkfluencer on how to master Linkedin. With so many different social media channels looking to steal your time, Alex will show you why LinkedIn makes good marketing sense and how you can use LinkedIn to gain more customers.

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As founder of Linkfluencer Alex now spends majority of his time focusing on the strategic direction and growth of the business to change the way entrepreneurs and business owners market their business through the effective use of LinkedIn as a marketing tool.

PLUS! I have my very first recorded listener question.

In this episode of Business Brain Food you will learn:

** 3 Reasons you should be using LinkedIn

** Alex Pirouz’s 3 step process for getting a result

** How to make sure your LinkedIn Profile is Compelling

** What to put in your heading and summary to attract the right connections

Resources mentioned in this episode:

** www.linkfluencer.com/linkedinmastery

** www.linkedin.com Eat That Frog - Brian Tracy

** Getting Things Done - David Allen

** 7 Habits of Highly Effective People - Stephen R Covey

** www.wunderlist.com

** Evernote

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Let us know what you thought?

If you have any questions that came out of listening to this episode of Business Brain Food with Alex Pirouz, we would love to answer them for you. Simply leave them down below in the comments section, or better yet, click the 'Record your Question' tab on the right hand side and record your question in a voice memo. I will then play that on one of the upcoming episodes and answer it for you.

If you would also like to have future episodes downloaded straight to your iTunes account, so that you never miss an episode, then click on of the purple buttons and subscribe.

Until next time, have a profitable day!

Cheers, Ben Fewtrell

 

Direct download: BBF007_Mastering_Linkedin_Alex_Pirouz.mp3
Category:general -- posted at: 12:00pm AEST

The Sky is Not the Limit with Matt Hall

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With lessons learnt and tales told from a life in aviation that includes going to combat, evading missiles over Iraq, life in the Red Bull Air Race and countless near death experiences, Matt Hall will take you on a journey that is inspirational, motivational and educational, Matt shares his thoughts about risk management, preparing to succeed and teamwork and how he has applied this to several of his own businesses.

In this episode of Business Brain Food you will learn:

** Why it is important to diversify where your income comes from.

** A simple tool to remind you of ‘why’ you set off on your journey in the first place.

** The importance of having a great team and keeping your mid focused on the job at hand.

** Why you shouldn't try to erase your failures, but rather embrace them and make sure you don’t fall into the same trap again.

Resources mentioned in this episode:

** www.matthallracing.com

** www.wunderlist.com

** The Sky is Not the Limit - Matt Hall with David Lyall

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Did you know that we are now on iTunes and Stitcher? If you found this podcast both informative and enjoyable then make sure to subscribe so that you can stay up to-date with each podcast as they come out. While you are there we would also appreciate any reviews and ratings that you feel like giving.

Have a profitable day!

Cheers, Ben Fewtrell

 

Direct download: BBF006_Chasing_your_Dreams_Matt_Hall.mp3
Category:general -- posted at: 12:00pm AEST

Billionaire in Training and the Mindset of an Entrepreneur with Brad Sugars

Subscribe on iTunes Widely recognized as the world's top Business Coach, Brad Sugars has personally coached thousands of companies and their owners to greater success and leveraged his proven system to grow ActionCOACH into an award winning franchise organization. ActionCOACH has been awarded the #1 Business Coaching Franchise in the World every year since 2004 (Entrepreneur Magazine), and is currently ranked the #76 Franchise in the World (Entrepreneur Magazine). The company was also named Best Overall Company in North America (Stevie Awards) and has received dozens of other awards.

While Brad no longer provides one-on-one Business Coaching services himself, his ActionCOACH franchise organization of over 1,000 Business Coaches in 53 countries provides weekly coaching to over 15,000 companies and is the most recognized name and the leading Business Coaching Company in the world. In this interview Brad shares his thoughts on his Entrepreneurial Ladder and the mind shift required to start, build and run your own successful company. In this episode of Business Brain Food you will learn:

** Contrary to common belief… Why Entrepreneurs aren't risk takers

** What steps you need to take to have a business that works without you (and how long it should realistically take)

** That there isn't just one thing that will make you a successful business owner

** The different thinking between ‘Self Employed’ and ‘Entrepreneur’

** PLUS you will hear from Shane Conlon, a long term client of ActionCOACH. He shares his business growth journey from a Tradie on the tools to becoming the leader of a team of 18 employees.

Resources mentioned in this episode:

** www.bradsugars.com

** www.ntsaustralia.com.au

** Billionaire in Training - Bradley J Sugars

** brainfood@actioncoachanz.com

Subscribe to the Business Brain Food Podcast on iTunes

If you have just stumbled across this Podcast, we would love you to jump over to iTunes and subscribe so that you never miss an episode. We share an episode of the podcast every Wednesday with heaps of great business advice and ideas. Like wise if you are finding the information to be informative and helpful, let everyone know by leaving a review in iTunes. Subscribe on iTunes

Send us a Question:

We would love to hear from you if you have any questions around any aspect of business that might be troubling you! To do this, simply click on the 'Record your Question' graphic on the side of the page and leave us a voice message. If selected we will play it during the show and then answer it your question for you. Until next time, have a profitable day! Have a profitable day! Cheers, Ben Fewtrell

Direct download: BBF_005_Brad_Sugars.mp3
Category:general -- posted at: 12:00pm AEST

Eliminate Personal Sales Rejection with Ari Galper

Ari Galper is the World's #1 Authority on Trust-Based Selling and the Creator of Unlock The Game®, a new sales mindset and approach that overturns the notion of selling as we know it today.

Ari’s mission is to help business owners, entrepreneurs and sales professionals, break through their fears of selling as well as create a better lives for themselves, their families and, of course, their clients. Unlock The Game is quickly becoming a the standard for how to create genuine trust for anyone who sells a product or service. During this Interview Ari shares real examples with you and roles plays some of the situations you may find yourself in during a sales call or meeting. I really enjoyed discussing this ‘new’ way of selling and I am sure you will enjoy hearing about how you can reduce any sales resistance, stop rejection all together and eliminate the ‘its a numbers game’ mindset!

BONUS - At the end of the interview Ari gives you access to $300 worth of lessons for FREE!

In this episode of Business Brain Food you will learn:

** Eliminate pressure and tension from the sales process

** Rip up your sales scripts and easily get your message across

** Stop chasing prospects and gain the respect you deserve

** Get rid of your "fear of phone" once and for all

** Stop "pitching" and start problem solving

** PLUS much, much more!

Resources mentioned in this episode:

** www.arigalper.com

** www.unlockthegame.com

** 80/20 Sales and Marketing - Perry Marshall

** www.simpleology.com

Business Brain Food is now on iTunes!

We are really excited to announce that the Business Brain Food Podcast is now on iTunes! If you use or even if you don't use iTunes to download and listen to podcasts, jump into the iTunes Store and search for 'Business Brain Food'. You will then find a list of our podcast episodes, up to four now, and you will be able to subscribe and have our podcast downloaded each week. We would also really appreciate any comments in iTunes. So if you do like this podcast, it would be fantastic if you could please let others searching in iTunes know by leaving a recommendation/comment. That way we can spread the message and help more business people run their business. Until next time, have a profitable day! Cheers, Ben Fewtrell

Direct download: Ep4_BBF_AriGalper.mp3
Category:general -- posted at: 12:00pm AEST

Paul Slezak, Recruitment Secrets Exposed

Paul Slezak is a co founder of RecruitLoop, an online recruitment platform changing the way recruitment works by providing employers with a totally flexible and stress free recruitment solution charged at an hourly rate.

With nearly 20 years in the recruitment industry and having worked for both an international publicly listed group as well as a global niche recruitment business, Paul has been a hands-on recruiter, manager, trainer, coach, mentor, and regular speaker for the industry across Australia, Asia, Europe and North America. Paul is also a regular freelance journalist and presenter at universities.

In this interview I chat to Paul about how to attract and recruit the right people in your business. You'll love the GOLD you get from this interview, it will make your life easier when it comes to recruiting your next team member.

In this episode of Business Brain Food you will learn:

** How to prepare way before you place a recruitment ad

** How Phone Screening will save you hours of your time!

** How to run your interview to help you make a better hiring decision

** PLUS.. much, much more.

Resources mentioned in this episode:

** www.recruitloop.com/resources - A collection of FREE guides of templates, guides and eBooks to make recruiting easier

** Everything’s Alright (Song et the end) - Bottlerocket Combo (Rob Turner and Ian Dittman). If you want to buy their CD you can email Rob Turner, robturner@ozemail.com.au

Did you pick up any Recruitment Tips?

Were there any particular points during this Business Podcast that really resonated with you and might be something that you will implement in your recruitment process? If there was, we would love to hear about it... Simply pop your thoughts down below in the comments section and share with everyone your leanings.

Until next time... Have a profitable day!

Cheers, Ben Fewtrell

 

Direct download: Ep3_Business_Brain_Food.mp3
Category:general -- posted at: 12:00pm AEST

Jen Harwood shares her keys for successful networking

Jen Harwood (aka The Jenerator) is the Author of ‘The Art of Networking’, and has trained thousands of people on how to get the most out of networking events. If you’re looking to increase the results you get from going to networking events this episode is for you!

During the interview we learn something super quirky about Jen, and of course, a plethora of Networking Gold! Jen shares with you her tips and techniques to get the most out of hitting the business networking scene.

In this episode of Business Brain Food you will learn:

** How to prepare yourself before entering the room

** A neat trick with Business Cards that will help make your follow up super effective

** How to join an established group of people at an event and even change the subject!

Resources mentioned in this episode:

Help us spread the word!

The Business Brain Food Podcast is only new, so help us spread the word by sharing it with others that you think might be interested. This podcast is for anyone that is interested in Business and taking their Business to the next level. You can do this by either sending them a link to this episode or click on one of the social media icons below to share it with your friends their.

Each share is greatly appreciated.

Cheers, Ben Fewtrell

Direct download: Ep2_Business_Brain_Food.mp3
Category:general -- posted at: 12:00pm AEST

Mr WOW Factor Spills the beans on attracting more Clients!

[powerpress] John Dwyer (mostly known as "JD") is regarded as Australia's Leading Business Marketeer. His sales-stimulating ideas for businesses have blown the lid off conventional marketing thinking. Why? Because he has developed scores of "outside the square" marketing strategies that help you better position your product, build "wow" and make lots more money!

He is the guy that was responsible for bringing Jerry Seinfeld out of retirement for the Greater Building Society and is my VERY FIRST guest for Podcast episode number one of Business Brain Food. During our chat, John shared his Wheel of WOW Client attraction system with me and gave dozens of golden nuggets that will help you grow your business. It was a fun and relaxed interview that I am sure you will enjoy as much as I did! In this episode of Business Brain Food you will learn:

** Why you have to take the prospects ‘Eye off the Price’

** The importance of having a great home page on your website

** John’s 5 point Problems/Solution formula

Resources mentioned in this episode:

** www.theinstituteofwow.com

** www.fuelyoursales.com.au

What did you think?

What did you think about the first episode of Business Brain Food? Let us know by simply leaving your feedback in the below comments section and we will take it into consideration for future episodes. Until then, have a profitable day! Cheers, Ben Fewtrell

Direct download: Episode1_Business_Brain_Food.mp3
Category:general -- posted at: 12:00pm AEST