Business Brain Food

How to Succeed at Cold Calling

Cold calling – a lot of people are terrified by it! It can put a shiver up and down most people’s spines. But it is time to reprogram your brain to think about cold calling in a positive way. Ben Fewtrell shares why cold calling is good for your business! The best way to grow your business is to pick up the phone. You’ve got to sell something to somebody. You can use cold calling to re-engage existing customers as well as reach potentially new customers.

* Press play above to listen to this weeks Podcast *

Preparation is important. For cold calling, prepare your:

** Thinking

** Environment

** Offer

** Handling of gatekeepers

Here are some more helpful tips about cold calling:

** Get someone’s attention

** Have Call Center reps located in the same country and speak the same language

** Focus on finding the right people (the right customers)

** Believe in what you are selling and that it benefits customers

** Be the listener, not the talker

** Prepare the right questions

** Build a relationship through trust and rapport

Resources are available for cold calling, including the Yellow Pages and LinkedIn. Also, Ben offers a great cold calling script to use as a guide. Overall, you need to have effective methods, understand the process, and develop a strategy. Cold calling is a great tool, so don’t be afraid to use it! In this episode of Business Brain Food you will learn:

** Why utilize cold calling

** Resources/databases available

** Techniques and preparation

** Call centre locations

** Providing benefits and adding value

** Available communication avenues (emails, cold calling, direct mail, etc.)

** Opt-outs, Do Not Call lists, and other restrictions

Resources mentioned in this episode:

** Downloadable: Cold Calling Script

** Gary the Goat: facebook.com/jimboandgary

** Pro Bono Coaching Session: businessassessment.com.au

** IMDb Boiler Room: Boiler Room

** Ari Galper: unlockthegame.com

** Jim Rohn: Quotes

** Follow Ben Fewtrell on: LinkedIn

** Follow Ben Fewtrell on: Twitter

** Follow Ben Fewtrell on: Facebook

Subscribe on iTunes

Start Cold Calling

Take the fear out of cold calling by using the tips provided in this podcast. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF057_How_to_Succeed_Cold_Calling_with_Ben_Fewtrell.mp3
Category:general -- posted at: 12:00pm AEDT

Why People Fail with Siimon Reynolds

How can you make sure to not fail, but succeed! The media always seems to focus on those who are successful. But failure should be addressed, as well. Most successful people have failed many times, and failures happen more than successes! “Failure, for any ambitious person, is their constant companion. Success is only occasional,” said Siimon Reynolds.

* Press play above to listen to this weeks Podcast *

Simmon Reynolds is an internationally renowned expert on the predictable science of success and achievement. Also, he is a marketing guru and the co-founder of the Photon Group, a marketing services group. Plus, he is an author who wrote Why People Fail. There are several primary causes for people to fail: poor self-image, lack of a daily ritual, lack of clarity, and shortage of energy. Siimon shares many tips on how to be more successful, including listing reasons why you can achieve something, meditating, creating a business plan, evaluating and refining marketing efforts, being positive and a kind person, and being persistent. Study failure and understand it. Then you can unlock the key to success! In this episode of Business Brain Food you will learn:

** Why failures, not only successes, should be discussed

** Reasons why people fail

** Tips to be more successful

** Strategy for turning failures into positive results

** How to learn from competitors

Resources mentioned in this episode:

** The Fortune Institute: www.thefortuneinstitute.com

** Why People Fail: www.amazon.com/Why-People-Fail-Obstacles-Overcome/dp/1118106172

** Ben Fewtrell LinkedIn: inkedin.com/in/benfewtrell

** Ben Fewtrell Twitter: twitter.com/bfewtrell

** Ben Fewtrell Facebook: facebook.com/ActioncoachANZ

** Break Through Your Glass Ceiling with the Power of Strategic Planning: actioncoachanz.com/strategicplanningwebinar

** Brad Sugars: bradsugars.com

** Martin Seligman: psychology.sas.upenn.edu/people/seligman

** Barbara Fredrickson: www.amazon.com/Positivity-Top-Notch-Research-Reveals-Upward/dp/0307393747

** Robert Cialdini: www.influenceatwork.com

** Tony Robbins: www.tonyrobbins.com

** Henry David Thoreau: www.biography.com/people/henry-david-thoreau-9506784

** Sam Walton: corporate.walmart.com/our-story/history/sam-walton

** Starbucks App: www.starbucks.com/coffeehouse/mobile-apps

** thefortuneinstitue.com

Subscribe on iTunes

What does it take to be successful and avoid failure?

As an entrepreneur, use the tips provided by Reynolds in this podcast!  Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF056_Why_People_Fail_with_Siimon_Reynolds.mp3
Category:general -- posted at: 12:00pm AEDT

Franchising made Easy with James Corne

Is franchising the way to go with your business? Many business owners think they cannot afford to franchise or that the concept of franchising is too complex. However, franchising is a way for people to pay you to grow your business. Besides growing your business, a reason to franchise is because franchise owners are more passionate, dedicated, and effective.

* Press play above to listen to this weeks Podcast *

Most businesses can become a franchise, but not every business is set up to franchise. It depends on who is running the business, the type of business, and where the business is in its life cycle. And becoming a franchise does not happen overnight. You need to allocate time to take the business where you want it to go. It takes about six months from the beginning to the launch as a franchise. As a franchise, you become a consultant and serve as a mentor in your own business. You guide and facilitate success. You have to replicate what you did in your business, plus possess certain skills – you must like people and be able to lead. Podcast guest James Corne is the author of Franchising Made Easy and founder of The Franchise Institute, which has helped develop franchise systems in 200 different business sectors. It specialises in helping small to medium businesses determine if franchising is right for them or not. Almost all businesses can become a franchise. But understanding what works, doesn’t work, and avoiding mistakes in franchising allows your business to achieve success. If you’ve got a business where there is a demand, consider franchising! In this episode of Business Brain Food you will learn:

** Reasons to franchise

** How long it takes

** Determining who should franchise

** Rules whether a business can become a franchise

** Transition from owner to consultant

** Costs and pricing

** Legal aspects

** Mistakes and misconceptions

Resources mentioned in this episode:

** The Franchise Institute: www.thefranchiseinstitute.com.au

** James Corne Email: jamesc@thefranchiseinstitute.com.au

** James Corne Phone: 1300855435

** Franchising Made Easy Book: www.thefranchiseinstitute.com.au/franchising-made-easy-book

** My Podcast Reviews: mypodcastreviews.com

** Free Business Assessment: businessassessment.com.au

** Keeping the Faith: www.imdb.com/title/tt0171433

** Boat Sales App: www.boatsales.com.au/content/mobile

Subscribe on iTunes

Do you think your business should become a franchise?

Use the advice offered in this podcast to make the right decision. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF055_Franchising_Made_Easy_with_James__Corne.mp3
Category:general -- posted at: 12:00pm AEDT

Why Every Business Owner Needs a Virtual Assistant

Every business owner needs a virtual assistant (VA) to help with tasks that weight them down. Focus on your genius juice and take everything else off your plate! VA services are a practical, ethical, and reliable way of doing things. Get things done in a different way!

Outsourcing work through VAs frees up your time to work on other areas of your business. VAs can do tasks that are imperative to your business that you can’t do, don’t need to do, or don’t want to do. Tasks include calendar management, email management, travel arrangements, data entry, transcribing audio/video, graphic design, and social media management. There are so many questions that come to mind when hiring a virtual assistant. How does it work? How much does it cost? How do you train them? To answer all of your questions, check out Chris Ducker’s book Virtual Freedom and contact Tom Secuya. Tom Secuya manages a team of virtual assistants in the Philippines through the Carve company. Carve is an outsourcing agency that supports clients remotely and provides virtual assistance and virtual assistants. In this podcast episode, Tom shares his knowledge and experience about utilizing VAs. It can be very beneficial to your business to have a VA – it is a great return on investment! In this episode of Business Brain Food you will learn:

** Benefits of outsourcing

** Tasks performed by VAs

** Help desk and project management tools

** Why to provide quality and quick feedback

** Importance of providing VAs with training and tools

** Outsourcing internationally vs. locally

** Hiring directly vs. through an agency

** Different durations (full-time, part-time and on-demand VAs)

Resources mentioned in this episode:

** Downloadable PDF: 105 Tasks to Outsource

** Ben Fewtrell: Twitter/#bbfood

** Carve: carve.ph

** Tom Secuya Email: tom@carve.ph

** Chris Ducker: www.chrisducker.com

** Virtual Freedom: www.virtualfreedombook.com

** 2048 App: itunes.apple.com/us/app/2048/id840919914?mt=8

** Zendesk: www.zendesk.com

** Fresh Desk: www.freshdesk.com

** Voxer: www.voxer.com

** Viber: www.viber.com

** Scrum by Jeff Sutherland: www.amazon.com/Scrum-Doing-Twice-Work-Half/

Do you have a virtual assistant?

As a business owner, discover the benefits of outsourcing! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9811 5000

Direct download: BBF054_Why_Every_Business_Owner_Needs_A_Virtual_Assistant_with_Tom_Secuya.mp3
Category:general -- posted at: 12:00pm AEDT

How to Create a Strategic Plan for Your Business

Whether you love it or hate it – you need to think about strategic business planning! Don't think of a business plan as a big, fat document that sits on a shelf collecting dust. Instead, think of it as the strategy behind what you are doing. Without strategy, you are not going to thrive. You need a strategy that drives you!

Don't get caught up in the day-to-day aspects of your business. There is always something to do and fires to put out. But you need to STOP! Put some time aside to put together your strategic business plan. Stop being reactive - become more proactive. Develop a fluid document that helps build your business. Once you have it, make sure to review it and keep it up to date. Business Coaching Manager George Zenon has coached dozens of businesses in different industries. He knows the ins and outs of what it takes to succeed in business. He discusses how to create a strategic business plan and what you need to think about. Your strategic business plan has to align your business with your goals! A strategic business plan focuses on the big picture: Where is the business heading, what direction is it going, and what does it need to achieve? Have a plan and follow it! In this episode of Business Brain Food you will learn:

** Why it is important to create a strategic business plan

** The difference between business planning and strategic business planning

** What elements to consider and include

** How to get started and the Planning Club

** To think of investors, employees, and customers

** Items to measure (key performance indicators)

** Review regularly to keep up with competition and changes in technology

** Mistakes made in strategic planning

Resources mentioned in this episode:

** Planning Club with George Zenon: actioncoachanz.com/strategyplanningsession

** Percentage Calculator App: https://play.google.com/store/apps/details?id=info.percentagecalculator&hl=en

Do you have a strategic business plan in place?

If not, how are you going to be successful? Make sure to follow the guidance provided in this podcast to take your business to the next level. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF053_How_to_create_a_Strategic_Plan_for_your_Business_with_George_Zenon.mp3
Category:general -- posted at: 12:00pm AEDT

How to Grow Your Business Using Social Media

How can you grow your business using social media? You should be on social media because that’s where most of your customers are - so then you can connect with them. How do you generate leads for free on social media? You don’t. You have to make an investment: either time or money. Ben Fewtrell shares how you can use social media in your business. He developed an 8-step process to make sure you are generating sales and leads using social media.

* Press play above to listen to this weeks Podcast *

Step 1: Establish your business goals. Make sure your social media strategy aligns with your goals. Know your goals and how you are going to get there! Step 2: What are your marketing objectives? Do you want people to book an appointment, buy something, or view a Webinar? Make sure your objectives are very clear. What are you willing to invest to make your objectives happen? Step 3: Identify your ideal customers. Think about who you want to target as your audience. Create a look-alike audience in Facebook using your email database. Use LinkedIn to connect with potential customers. Step 4: Research your competition. Check out what they are doing and what is working. Then, do something in your own way that will deliver the same results. Discover their strengths and weaknesses, which will help you with your own strategy. Step 5: Choose what social media platforms to use. Start with just one, and do it well. Then you can move on to additional platforms. But don’t do more than five platforms. You don’t have the resources or time. Step 6: Decide on what type of content you will use – podcasts, blogs, videos, Webinars, etc. You can reuse and repurpose content. For example, use a podcast transcript to create a blog post. Develop a schedule because you need to be able to consistently generate worthwhile content. Content is King! Step 7: Decide on your budget and resources. You are going to have to spend some money. For example, you will have a team that handles various tasks – and you will need to pay them. Also, you will need to set aside time to regularly check your social media pages. Step 8: Decide on roles. Who will do what and when? Find the right person for the job and have the roles clearly defined. In this episode of Business Brain Food you will learn:

** How to generate leads and sales

** Why you need to invest time or money

** The importance of developing a strategy/platform

** 8-Step Process

** Social media platforms to use

Resources mentioned in this episode:

** Downloadable: 8-Step Downloadable Cheat Sheet

** Join Ben Fewtrell on: LinkedIn

** Join Ben Fewtrell on: Twitter

** Join Ben Fewtrell on: Facebook

** Statistics: Social Media Statistics Australia

** Other Podcasts: Amy Porterfield

Subscribe on iTunes

Is your Business utilising Social Media?

Does your business have a Facebook page? Are you on Twitter? LinkedIn? If not, you need to use the 8-step process to grow your business! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF052_How_to_Grow_your_Business_using_Social_Media_with_Ben_Fewtrell.mp3
Category:general -- posted at: 12:00pm AEDT

How to Build the Business of Your Dreams

If you won the lottery, what would you do? Would you continue to do what you are doing? Are you passionate about what you do? Keith Abraham Is the “Master of Passion.” He is a speaker, writer, best-selling author, and thought leader on passionate performance and building. He is passionate about what he is doing!

Keith has developed 12 questions to ask yourself to discover your passion and to build the business of your dreams. Questions include: How many customers do you need? How many employees and offices would you have? How many days off would you have each year? How many hours would you work each week? All of the questions help you determine where you are and give you clarity to get you where you want to go.

* Press play above to listen to this weeks Podcast *

Life is made up of four components: What you love to do, like to do, have to do, and hate to do. The majority of our lives are comprised of what we have to do and hate to do. Do you hate what you are doing? Or do you have a calling? Find your passion and this will give you the energy and enthusiasm to go through the have to and hate to items. You can either pursue your passion and earn an income by doing it; or go out and earn a living so you have the resources to pursue your passion. Get on the right path and pursue your passion! In this episode of Business Brain Food you will learn:

** Questions to ask

** Four components of passions

** How to find your passion

** Four components of life

** Two categories of passion

Resources mentioned in this episode:

** Keith Abraham: www.keithabraham.com

** Keith Abraham Blog: www.keithabraham.com/blog

** Keith Abraham Products: www.keithabraham.com/products

** International Speaker: www.keithabraham.com/keynote-speaker

** Cheat Sheet and Exercise Download: New Version Handout

** TradeUP Australia: tradeupaustralia.com.au

** The Plumbettes: www.linkedin.com/company/the-plumbettes

** Ben Fewtrell LinkedIn: au.linkedin.com/in/benfewtrell

** Ben Fewtrell Twitter: twitter.com/bfewtrell

** Ben Fewtrell Facebook: www.facebook.com/ActioncoachANZ

** The Magic of Thinking Big: www.amazon.com/The-Magic-Thinking-David-Schwartz/dp/0671646788

** Tripit: www.tripit.com

Subscribe on iTunes

Do you have the business of your dreams?

If not, use the questions provided in this podcast to build such a business! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF051_How_to_Build_the_Business_of_your_Dreams_with_Keith_Abraham.mp3
Category:general -- posted at: 12:00pm AEDT

Profiling for Business Success With Dr. Tony Alessandra

Have you ever had problems with co-workers because you just did not mesh with them? The company you work for probably didn’t use a DISC assessment when building your team! A DISC assessment measures someone’s behavioural style - how they behave with others. DISC stands for four different patterns of behavior: D=dominance, I=influence, S=Steadiness, and C=Conscientiousness. Everyone has a mixture of all four areas. A DISC assessment is accurate, simple, and practical.

* Press play above to listen to this weeks Podcast *

Dr. Tony Alessandra owns a company called Assessments 24x7, which offers assessments, training, and support. Many businesses use profiling and personality tools and assessments for sales training, leadership training, team building, and communication management. Then businesses can get more sales, have better leaders and managers, and put a great team together. An assessment is an incredible strategic tool that offers tremendous value to your company! In this episode of Business Brain Food you will learn:

** Different types of assessments

** Definition of a DISC assessment

** Difference between natural and adaptive styles

** How businesses use DISC assessments

** Background of Assessments 24x7

** Difference between Myers-Briggs and DISC assessments

** How to implement assessment results

** How personality types impact all areas of your life

Resources mentioned in this episode:

** Tony Alessandra: www.alessandra.com

** Assessments 24x7: www.assessments24x7.com

** Follow Ben Fewtrell on Twitter: https://twitter.com/bfewtrell

** Digital Disruptors to Challenge Bricks and Mortar Banks: www.abc.net.au/am/content/2015/s4217362.htm

** BBF:028 The Great Fragmentation with Steve Sammartino: http://actioncoachanz.com/bbf028-the-great-fragmentation-with-steve-sammartino

** ActionCOACH: actioncoachanz.com/stitcher

** The Magic of Thinking Big: http://www.amazon.com/The-Magic-Thinking-David-Schwartz/dp/0671646788

** Speakers Office: www.speakersoffice.com

** The One Minute Manager: http://www.amazon.com/Minute-Manager-Kenneth-Blanchard-Ph-D/dp/074350917X

** Words With Friends App: https://itunes.apple.com/us/app/new-words-with-friends/id804379658?mt=8

Subscribe on iTunes

Do you use assessments when hiring and training?

Take the advice offered in this podcast on why it is important to use assessments to take your business to the next level. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF050_Profiling_for_Business_Success_with_Dr_Tony_Alessandra.mp3
Category:general -- posted at: 12:00pm AEDT

BBF:049 15 Tips for Business Success

Some of the tips are broad, while some are specific. But each of these 15 tips makes a business successful, and they will help you succeed. Some tips you will already have in place for your business, while others have not been implemented by you – yet!

* Press play above to listen to this weeks Podcast *

The tips are in no specific order – so you can order them in a way that best suits you!

** Be organised: Otherwise you will miss things, and they will go astray. Create “To Do” lists; manage yourself to be effective and efficient; and use a diary to document all things that happen. Listen to BBF 045 that focuses on productivity.

** Stay Focused: Follow One Course Until Successful! It is not what you say “Yes” to, but what you say “No” What are you not doing or no longer doing?

** Develop a yearn to learn: Learn on a constant basis. Listen to podcasts and audio books. Take time to learn more.

** Recurring Sales: Make sure your business has some way to generate recurring income/sales. Contact your customers on a regular basis to let them know more about your products.

** Give great service! What kind of customer experiences have you had lately? What do they score on a scale of 1-10?

** Be consistent: Your customers know what they are going to get from your business. Be consistent in what you deliver.

** Stop worrying about your competition: Keep an eye on them and what they are up to, but don’t compare your business with others.

** Stop waiting for perfection: Take action now! Perfect is unattainable! And nothing is ever finished.

** Join or start a Mastermind group: To start off, read the book, “Think & Grow Rich.” Leverage off of other people. No one knows everything. So as a group, you can accomplish more!

** Know your numbers: Don’t be one of those who do not know their break-even point, have a cash flow forecast, a budget, etc. – cardinal sins of business!

** Have a responsive Web site: It needs to work on any device – iPad, smartphone, tablet, computer, etc.

** Build a team: The team will do the work when you are not there. Also, you can outsource anything.

** Learn from your mistakes: Don’t get upset – that won’t fix anything. Instead, learn from them.

** Action plan: Have some sort of action plan in place that includes your goals and other pieces.

** Put time into Marketing: Do as much marketing as anything else in your business. At least 50 percent of your resources need to go into marketing if you want your business to grow.

For more details on each tip, listen to the entire podcast! It will be worth your time! In this episode of Business Brain Food you will learn:

** Tips, workshops, and groups on how to use social media

** Tips to utilise as an individual

** Tips to implement in a business

** External and internal tips

Resources mentioned in this episode:

** Smashing Social Media Workshop: smashingsocialmedia.com

** Social Media Mentoring Group: actioncoachanz.com/smgroup

** Jab, Jab, Jab, Right Hook: www.amazon.com/Jab-Right-Hook-Story-Social

** BBF:045 How to Double Your Productivity with Colin Boyd: actioncoachanz.com/bbf045-how-to-double-your-productivity-with-colin-boyd

** Apple Inc: apple.com

** Audible: www.audible.com

** McDonald's: mcdonalds.com

** Richard Branson: www.virgin.com/richard-branson

** Think & Grow Rich: www.amazon.com/Think-Grow-Rich-Napoleon-Hill

** BBF:048 People You Must Surround Yourself With for Business Success: http://actioncoachanz.com/bbf048-people-you-must-surround-yourself-with-for-business-success-with-jen-harwood

** Bizow Online: bizowonline.com.au

** Fiverr: fiverr.com

** Elance: elance.com

** Planning Club: http://actioncoachanz.com/contact-us

Subscribe on iTunes

Is your business successful?

Make sure to use the tips provided in this podcast to take your business to the next level. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF049_15_tips_for_Business_Success.mp3
Category:general -- posted at: 12:00pm AEDT

People You Must Surround Yourself with for Business Success with Jen Harwood

Do the people who surround you help make you successful in business? If not, then you probably don’t have a “Great 8” team. Jen Harwood is the author of The Greatness Principle, which describes the eight relationships that people need in their business lives to cause greatness. The Great 8 is comprised of people who invest in you and have your best interest at heart. Harwood developed The Greatness Principle after working one-on-one with numerous businesses and learning about what made them successful - having a core group of people around them that they trust and confide in. But how do you get started? How do you find these people? Who do you choose?

* Press play above to listen to this weeks Podcast *

You are looking for certain types of individuals for your team. You want a motivator, bystander, catalyst, scholar, anchor, enthusiast, grounder, and sage that fill the mind, body, spiritual, and emotional areas of your life in business. By having a team, you are not giving up control. Instead, you are allowing them to give you points of view, feedback, and information that you may not see or understand. They give you different perspectives in order for you to make the best choices and decisions. In this episode of Business Brain Food you will learn:

** The purpose of the Greatness Principle

** Eight types of relationships involved with the Greatness Principle

** The importance of balance in perspectives

** How to build a Great 8 team

** How to communicate and connect with your team

Resources mentioned in this episode:

** The Greatness Principle: www.greatnessprinciple.com

** Jen Harwood: jenharwood.com

** Business Brain Food, Episode #2: Keys for Successful Networking with Jen Harwood

** Business Brain Food, Episode #3: John Dwyer Spills the beans on attracting more clients

** Napoleon Hill Foundation: www.naphill.org

Subscribe on iTunes

Look around at the people who surround you

Do they help make you successful in business? If not, then follow the advice provided in this podcast. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000