Business Brain Food

We’ve got a serious branding expert on the show this week, and what enthusiasm she has for the whole process. So much great insight here!

Nicole Ertas has been in the business for over 20 years and has worked with some massive global brands along the way, including Wrigley’s, Jim Beam and Nestle. She’s also written a great book called Freerange Brands which explains how the big brands are currently being challenged by the more flexible, dynamic, ‘freerange’ brands.

Nicole shared with us some great tips about how to build a successful brand, and also gave us a sneak preview of her easy-to-understand audience theory:

** A brand’s audience can be split into four sections: the ‘lords’, the ‘lovers’, the ‘hackers’, and the ‘hawks’. Any successful brand must pay regard to each of these different factions.

** The lords – These are the modern-day influencers, the people who have some kind of a following. The challenge for the brand is how to get their product talked about in the everyday environment these influencers inhabit.

** The lovers – These are the people who really want to connect with the brand and the shared values of the community.

** The hackers – The hackers want to participate and interact with the brand.

** The hawks – The hawks are there to strike if your brand lacks transparency or lets people down with their customer service experience.

** Before any kind of brand planning, first you must define your obsession: who are you and what do you do?

** Then from there you need to express why these values are different to the rest.

It’s all about translating these values into a customer experience and making your customers think about more than just price when they see your products. Values and experience are vital.

In this episode of Business Brain Food you will learn:

** How Heineken got it right with the repositioning of their brand

** The dangers of only talking about yourself

** How Urban Outfitters uses controversial tactics to succeed

** How to find your brand purpose

** Examples of the best brand experience

** How to measure ‘experience’

 
Resources mentioned in this episode:

** Nicole’s site: http://www.freerangebrands.com

** Nicole on twitter: http://www.twitter.com/freerangebrands

** Nicole’s book on Amazon here

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

 
As Nicole says, “the best brands in this day and age are designed for unpredictability”

Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that!

Until next time, have a profitable day.

Cheers,
Ben Fewtrell
(02) 9111 5000

Direct download: BBF130_Turn_your_Brand_Equity_into_Brand_Currency_with_Nicole_Ertas.mp3
Category:general -- posted at: 12:00pm AEDT

It’s very easy to get stuck in the habit of spending hours and hours writing your own content, but this week’s show is a great reminder of how you can feed the machine just as well by using other people’s content and save yourself a load of time while you’re at it.

 

This week’s guest is Scott Scanlon: founder and owner of the Curation Suite app. Scott was kind enough to share with us some great tips on how to find and to share content to keep in touch with your audience:

** Content curation is the easiest type of marketing you do. It’s basically being a reporter for your market.

** Content curation is the number one way of getting started with social media.

** Make sure you add your own thoughts to a story.

** You can do 5 pieces of curation in the time it would take to do a typical blog post.

** If you’re already doing content, adding curation is easy.

** Keep your blog or site as simple as possible and focus on your CTAs.

** Concentrate on one path of conversion.

 
In this episode of Business Brain Food you will learn:

** The difference between curation and creation

** The inner workings of Curation Suite

** The definition of ‘fair use’

** How frequently you should share curated content

** How to find content to create

** How to use tools to find trending content before your competitors

 
Resources mentioned in this episode:

** Business coaching with Ben for less than 10 AUD per day – go to maxmyprofit.com.au

** Scott’s book, ‘Content Curation Secrets’ free download here:https://curationsuite.com/content-curation-secrets-v2/

** Curation Suite site: https://curationsuite.com

** Business Brain Food Website: www.businessbraingood

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

 
If you’re struggling to find the time to create your own content, listen to Scott and get on the curation train!

Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that!

Until next time, have a profitable day.

Cheers,
Ben Fewtrell
(02) 9111 5000

 

Direct download: BBF129_Secrets_to_Curating_Content_so_you_get_noticed_with_Scott_Scanlon.mp3
Category:general -- posted at: 12:00pm AEDT

What an absolute prodigy we have on the show today… 20 years old and taking on the might of Uber! We’re not dealing with your average guy here. Zeryab Cheema has been an entrepreneur since the age of 15, building up an app called Taxi 24/7 which was adopted by over 20,000 black cabs in London.

Not content with that, Zeryab has set his sights on Uber by creating Hop: an ingenious concept that absolutely epitomizes the potential of the sharing economy. Read on for some more info about it:

** 100% of a customer’s fare goes to the drivers

** Drivers receive a base payment of 300 AUD per day just for being on the road

** Drivers rent their vehicles from Hertz

** The ambition is to get to a point where drivers can tap a card on a car parked in the street and start using it

** Raised capital last year, about to close 2nd round of capital

** There are currently six full-time staff in Hop team, 4-6 contractors/promotional staff and 3 board members, including a former winner of the Australian Apprentice

** He intends to trade in other countries using other global partners

** He’s never written a business plan in words – he just uses numbers

 
In this episode of Business Brain Food you will learn:

** The importance of leveraging from bigger companies

** How it’s possible to take on Uber

** A real-life example of marketplace disruption

** How to approach the raising of funding

** The importance of finding the right people

** The importance of networking with other entrepreneurs

 
Resources mentioned in this episode:

** Business coaching with Ben for less than 10 AUD per day – go to maxmyprofit.com.au

** Hop Facebook page: https://www.facebook.com/followhop

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

 
If this guy doesn’t inspire you then nothing will! Believe in your ideas and go for it!

Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that!

 

Until next time, have a profitable day.

Cheers,
Ben Fewtrell
(02) 9111 5000

Direct download: BBF128_Wunderkid_takes_on_Uber_with_Hop.mp3
Category:general -- posted at: 12:00pm AEDT

We’ve got someone with a pretty colourful background on the show today. Ross Jeffries honed his skills as a dating guru, helping over 60,000 men around the world build up their attraction to the opposite sex. He eventually realised the very same theory could be applied to business, so now he travels the world sharing his wisdom to sales teams and business owners.

 

Ross gave some absolutely great tips that will help you sell better. Keep reading and then listen to the show!

** You’re not selling your product and service – you’re selling decisions and good feelings about decisions.

** Don’t think of yourself as a salesperson, think of yourself as a decision service engineer.

** Your selling attitude needs to go something like: “I’m interested in the sale but I’m invested in my skills”.

** Being energetic and blessing people with good energy can build a bridge to something beyond what you thought you could imagine. But there is a balance between doing this and trying too hard and scaring people off.

** Add the phrase “up until now” to any phrase in your head that you use to summarise your own failures. Then start using ‘ownership language’, i.e. “and now I use my skills and my learning to close my big money clients.”

** There is a difference between being likeable and setting out just to be liked. Don’t ever make “being liked” a target. It should be seen more as a byproduct.

** ‘Pleasant’ is power that’s held in check.

 
In this episode of Business Brain Food you will learn:

** How to eliminate guilt from the sales process

** How to break ‘learnt helplessness’

** The ‘sympathetic nervous system’

** How to make affirmations work for you

** The different phases of incompetence and competence

** The ARIA theory to turn stumbling blocks into momentum

** The common mistakes in sales

 
Resources mentioned in this episode:

** Ben’s free business planning template: com.au

** Free video training from Ross can be found here

** Ross’ public speaking: http://www.rossjeffrieslive.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

 
Ross is absolute living proof that presenting yourself is vital across all aspects of life, not just business, so open your ears and sharpen up your repertoire!

Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that!

Until next time, have a profitable day.

Cheers,
Ben Fewtrell
(02) 9111 5000

 


Quite simply one of the best guests we’ve ever had, Carl Taylor is really going to teach you a thing or two about e-marketing in this episode. Not only is Carl a marketing expert who currently runs a highly successful marketing agency, he’s been there and done it as an entrepreneur and even better: he’s been coached by us here at MaxMyProfit.

 

Incredibly, Carl was running his own business when still at school and he did this at the same time as working as an assistant manager in a pizza shop! Although he admits he’s always been a bit of a geek, he only got into e-marketing in order to promote his own business. So this guy’s lived this from your side of the fence, and by his own admission, he’s made loads of mistakes which you won’t make if you keep reading.

Here are some of his top tips:

** Marketing gets people calling you rather than you having to call them.

** Every business has the ability to attract customers with email marketing. What changes from business to business is how much human interaction you need afterwards.

** If you’re not strong at tech, learn what you can about the concepts of the sales and marketing process – don’t worry about how you do it. Always build your own strategy – don’t outsource it!

** Make sure your lead magnet has genuine value and takes a short amount of time to consume.

** Think of the sales funnel as the dating process: there is a whole process that builds rapport before any major commitment.

** Understand if your business is product based V service based. If it’s service based then a longer phase of freebies might be required at the beginning of the process. If it’s product based and the product is a low value, then you can go in more quickly.

** Don’t forget, you can combine free with paid offers in the early stages.

** Don’t get too hung up on opt-in rates. Look at your ROI as your main measure.

** Remember that timing is a factor in the marketing and sales process. If your core offer didn’t come at the right time, keep your prospects warm until a time when it might be. Having done this, always remember that at some point you’re going to need to make them an offer to commit again.

 
In this episode of Business Brain Food you will learn:

** Carl’s own story of marketing ups and downs

** An understanding of open rates & opt-in rates

** How often you should email your prospects

** What ROI you should expect

** The purpose of a lead magnet

** Should you give away free ebooks?

** How to use a webinar to qualify your leads

** How to set impulse-buy price points

** The nurturing sequence

 
Resources mentioned in this episode:

** Register for Ben’s workshops across Australia, “The 5-stage business growth blueprint”. http://www.businessfasttrack.com.au

** Carl’s website which includes a free PDF of killer email subjects: http://www.carltaylor.com

** Carl’s agency: http://www.automationagency.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

 
This man’s been there and done it and from nothing has become an unbelievable marketer. If he can do it, so can you!

Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that!

Until next time, have a profitable day.

Cheers,
Ben Fewtrell
(02) 9111 5000

Direct download: BBF126_How_to_Build_a_Business_by_Building_a_Database_with_Carl_Taylor.mp3
Category:general -- posted at: 12:00pm AEDT

What a character we have on the show today. His insight was so good last time we’ve bowed to popular demand and invited him back. Andrew Griffiths is an absolute wheeler-dealer, having run over a dozen different businesses. At the age of just 18 he scraped together the money to buy a diving shop, and worked a full-time job in a bottle shop in the evenings just to make ends meet. He’s sold encyclopedias door-to-door, he’s had a publishing company and numerous marketing firms, he’s written 12 books, and now he gives TED talks and business coaching to budding entrepreneurs…. is there anything this man hasn’t done?

As Andrew tells us himself, he’s made so many mistakes along the way that it’s impossible to not learn from them. Read on for the great no-nonsense business tips he’s gathered along the way:

** Listen to your gut instinct. Intuition is the number one business tool.

** Let go of disasters. A loss of 300,000 AUD could save you 3 million further down the line.

** There is a price to pay for everything. While your business might seem more complex than other businesses, it probably isn’t.

** Don’t be a small-business martyr and say “I haven’t had a holiday in 10 years”. There’s nothing clever about that! Find ways to work smart.

** Learn how to communicate. That helps bring all your other skills to the fore.

** Always have a desire to learn. Make sure you don’t get so caught up in day-to-day business that you can’t find the time and headspace to innovate.

** Surround yourself with people who pull you up rather than pull you down.

** Never be afraid of making big money, but for true wellbeing, money should not be the number one motivating factor.

  In this episode of Business Brain Food you will learn:

** The definition of an entrepreneur

** The incredible story of how his business partner stole all of his assets and ran away, leaving a massive trail of debt for Andrew to deal with

** Long working days – a good thing or a bad thing?

** How he tripled his income and halved his working hours in just 6 months

** The top skills a successful entrepreneur needs

** The benefits of pier groups

** Some of the most innovative business concepts from around the world

** The importance of attitude

  Resources mentioned in this episode:

** Register for Ben’s workshops across Australia, “The 5-stage business growth blueprint”. http://www.businessfasttrack.com.au

** Andrew’s website: http://www.andrewgriffiths.com.au/

** Ben’s Daily Business Tips: http://www.dbtpodcast.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

  If ever there was an example of someone who just got out there and had a go, it’s Andrew. Take some risks and scratch that entrepreneurial itch today! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF125_Entrepreneur_is_not_a_dirty_word_with_Andrew_Griffiths.mp3
Category:general -- posted at: 12:00pm AEDT

We’ve got a real hotshot on the show this week. Step forward Wayne Berry, one of the most in-demand sales gurus (ranked in the top 7% of speakers worldwide), and author of four bestselling books.

Wayne is brilliant at giving people detail in easily digestible chunks. If you’re a business owner or salesperson there is just so much you can apply right NOW to boost your sales figures. Read on for Wayne’s top tips:

** All skills can be learned if you have a high enough desire

** Being human is more important than ever in this era of online information overload

** Don’t bombard people with information – always make it look like you want to build a relationship with them

** Try and position yourself as a problem solver

** The basic sequence of behaviour for an effective salesperson goes like this: develop trust, build rapport, ask the right questions and solve the problems that come from the answers

** You don’t necessarily need the gift of the gab to be a good salesperson

** If you’re a business owner it’s vital you do sales training so you can properly understand the performance of your team

** Don’t just set sales targets – set your targets across all aspects of the process i.e. number of meetings, presentations, cold calls etc.

  In this episode of Business Brain Food you will learn:

** The distinction between a pro salesperson and an amateur

** The different types of salespeople

** The power of commitment

** The need for a sales process

** The value of sales scripts

** How to hire the right salespeople

** The right length of sales meetings

  Resources mentioned in this episode:

** Register for Ben’s workshops across Australia, “The 5-stage business growth blueprint”. The first event is March 1st : http://www.businessfasttrack.com.au

** Wayne is going to be our Guest Speaker at the Business Exceleration Conference - if you want to see him LIVE click here: http://maxmyprofit.com.au/vip-event

** Wayne's website: http://www.wayneberry.com.au

** Free sales Ebooks and videos at Wayne’s company site: http://www.topgunba.com

** Ben’s Daily Business Tips: http://www.dbtpodcast.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

Wayne has given us some great shortcuts on how to make more sales. Listen, learn and sell! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF124_How_to_Be_a_Top_Gun_in_Sales_with_Wayne_Berry.mp3
Category:general -- posted at: 12:00pm AEDT

We’ve got a razor-sharp guest on the show this week. Listen up if you want to know how to give the knockout pitch you need to raise investment for your business. John Livesay is an eminent funding strategist who is so revered he even has a nickname, “The Pitch Whisperer”! He has authored a book called “The Successful Pitch” and he also hosts the Successful Pitch Podcast, so he is well worth listening to.

Below are some of the highlights of the conversation with Ben:

** A pitch whisperer answers the three unspoken questions everyone has, no matter what you’re pitching. 1. Do I trust you? 2. Do I like you? 3. Will this work for me/will I get a ROI?

** You only have 90 seconds to captivate your audience.

** Focus your story by mapping out in your head who you’re helping, what problem you’re solving, how big the market is and why you’re the right person to execute this.

** Forget selling for a moment. Tell stories instead.

** Telling stories helps you show off your best skills but without it being too blatant.

** When you raise money from angel investors, make sure it lasts 12-18 months.

  In this episode of Business Brain Food you will learn:

** How to distinguish between and investor and a customer

** The power of now

** The structure of a good story

** The characteristics of an investable person

** Where startups should go to find funding

** Equity crowdfunding

** The workings of the seed round

  Resources mentioned in this episode:

** Register for Ben’s workshops across Australia, “The 5-stage business growth blueprint”. The first event is March 1st : http://www.businessfasttrack.com.au

** John’s website: http://www.johnlivesay.com

** Buy John’s book here

** Ben’s Daily Business Tips: http://www.dbtpodcast.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

“People remember your stories, not your numbers.” If you take that advice from John, you won’t got far wrong! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF123_How_to_Craft_an_Elevator_Pitch_with_John_Livesay.mp3
Category:general -- posted at: 12:00pm AEDT

We’ve changed it up a bit this week. Instead of just a standard interview about a business topic, we’ve responded to your feedback and given you a couple of case studies of businesses who’ve worked with us at MaxMyProfit. Hiring a business coach was pretty much their last resort, but as you will hear, once they got the right guidance and started to change their ways, their businesses turned the corner. Case Study 1 – Darren Clarke (CPC Plumbing): Although Darren had been in business for 18 years before he saw one of our coaches, by his own admission he never felt he’d succeeded in business. His company was losing money (“it was a sink or swim situation”), he had a high staff turnover and he was working ridiculously long hours. Then he started coaching, and the rest is history. In his words: “It wasn’t about my business, it was about me.” “At first it was really hard being told you were the problem but now I understand it to a point where if I feel comfortable, I know I’m in the wrong spot. I’ve got to get out of my comfort zone to make it happen.” Two years later and Darren has seen an increase of 50-60% in his sales, and now he only spends half of his time doing day-to-day business, freeing him up to concentrate ON the business. Case Study 2 – Ben Choy (Otilas): Ben Choy was working himself into the ground as well as his business. When he called for the help of one of our coaches he was working up to 100 hours per week! He was the hamster stuck in the wheel, and things started to spiral. He takes up the story: “There were things we were not billing for where we realised 60-90 days later we hadn’t invoiced the client! You’re so focused on doing the work, a lot of the admin side of the business falls behind and before you know it, you’re out of control.” “Before working with MaxMyProfit my mindset was always negative - I got too emotional working with clients - but since working with Maxmyprofit, that’s changed. I would not have gotten better with that had I not started working with someone like Maxmyprofit.” Now things are looking a lot brighter for Ben. He’s down to 60 hours a week and he’s seen an increase in revenue of 15%. In this episode of Business Brain Food you will learn:

** Two inspiring stories of how coaching has completely turned around two failing businesses

** The benefits of the coaching community, i.e. quarterly growth club

** How a coach concentrating on you rather than just the business can make all the difference

** The importance of professional help (there’s no shame in it – it works!)

  Resources mentioned in this episode:

** Register for Ben’s workshops across Australia, “The 5-stage business growth blueprint”. The first event is March 1st : http://www.businessfasttrack.com.au

** Ben’s Daily Business Tips: http://www.dbtpodcast.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

Today’s two guests are shining examples of what might be possible with your business if you took a step back and made the effort to find somebody who can help. Listening to this podcast is a good start for sharpening up your business toolbox, but if you go that one step further, you might just start your very own revolution! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000


Our guest this week has hit the highest heights of the corporate world, having just been hired as the CEO of the family business this month. Angus Kennard is now presiding over Australia’s leading equipment hire business, Kennards, which has 165 branches across Australia and New Zealand. Kennards’ record of sustained growth is incredible: over the last 20 years they have doubled in size every 5 years. Angus shared with us some great insight about what has made Kennards so successful:

** If you have a family business, don’t just hire members of your family from the beginning. Have them work elsewhere to experience a different environment.

** Don’t get too hung up on growth. Growth is an outcome. Set company goals to look after the customers first and the growth will follow.

** Make sure your employees share core common values. That doesn’t mean they have to think the same, but there needs to be a common trust among each member of the workforce.

** Be willing to break company rules in order to achieve the goals you have set out to achieve for your customers.

** “You never hear of a company going broke because they don’t owe money”

** Every person has their time in a business. If someone is a good entrepreneur it doesn’t mean they’ll be good at running the business once it grows. The type of leader that a business needs changes over time.

  In this episode of Business Brain Food you will learn:

** The importance of values to a firm

** How Kennards funded their incredible growth

** The danger of not innovating

** How technology is enabling more Kennards outlets

** How to build a business plan

** The potential of printing out houses

  Resources mentioned in this episode:

** Register for Ben’s workshops across Australia, “The 5-stage business growth blueprint”. The first event is March 1st : http://www.businessfasttrack.com.au

** Kennards’ facebook page: https://www.facebook.com/KennardsHire/

** Kennards’ website: https://www.kennards.com.au/

** Ben’s Daily Business Tips: http://www.dbtpodcast.com

** Facebook: facebook.com/businessbrainfood

** Facebook group: https://www.facebook.com/groups/businessbrainfood

** Twitter: https://twitter.com/bfewtrell

** iTunes: http://actioncoachanz.com/itunes

** Stitcher: http://actioncoachanz.com/stitcher

You could do a lot worse than going into work tomorrow and setting your business the Kennard goal of: “Make every customer a raving fan”! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Direct download: BBF121_Looking_After_Your_Customers_the_Kennards_Way_with_Angus_Kennard.mp3
Category:general -- posted at: 12:00pm AEDT