BBF239: Start before you're ready with Bridget Carmady

Bridget Carmady lost her dad and her sister to skin cancer and then went on a mission to empower others to look after their skin. She started by making a cream to help her Dad alleviate the pain from his cancer treatment and eventually built up a highly successful international business, Clemence Organics. Bridget’s story is both poignant and inspiring… what an amazing woman!

 

See some of Bridget’s top tips below:

**  There’s a lot to be said for the theory of “if you can’t find it, do it yourself.” This certainly worked for Bridget.

**  Don’t waste time doing something you don’t want to do. Life is too short!

**  Never forget that the purpose of a product is to serve a particular need. Testing to prove this need is just as important as the conceptual phase.

**  Be careful to not make all of your products for ‘everybody’. It’s better to fully serve the need of fewer people than it is to water down your concept in order to reach a wider audience.

 

 

In this episode of Business Brain Food you will learn:

**  How to find the balance between learning and doing

**  How the modern diet is ruining our skin

**  The best way to test products and bring them to market

**  How to grow a business internationally

**  Asian commerce for Aussie companies

**  Aus Trade explained

 

 

Resources mentioned in this episode:

**  Do you think you have what it takes to become a Business Excelerator™ at Max My Profit? Visit: https://maxmyprofit.com.au/business-exceleration.html

 

** Go to Bridget’s website: http://www.clemenceorganics.com

 

**  All previous BBF episodes & show notes can be found at http://www.businessbrainfood.com.au

 

**  Join the Business Brain Food Facebook Group: https://www.facebook.com/groups/BusinessBrainFood/

**  Twitter: https://twitter.com/bfewtrell

 

Call to action:

 

Wise words from Bridget if you’re procrastinating about starting a business: “Start before you’re ready!”

 

Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that!

 

Until next time, have a profitable day!

 

Cheers,
Ben Fewtrell
02 8808 5500